THE CHEAPEST
DOG-OWNER CAC
IN THE BUSINESS.
5,000 verified premium-spend dog owners. First-party data on breed, size, age, city, vibe. A charity wrapper that gives your PR team a press release. Five-year operating history. We're the audience you've been trying to buy from Meta for $200 a head.
The audience.
What you get.
Every portal user is asked for their dog's breed, size, age, city, and vibe tags. We anonymize and aggregate, then expose it as a partner dashboard. No cookies, no third-party tracking, no IP guesswork. Just real dogs.
Portal members opt in. They're not chasing a discount or a freebie — they're here because they're dog people. Engagement is 8–12× standard direct-to-consumer benchmarks.
Every partnership ties back to the Doge Pound Shelter in Tanzania (operating since 2022). Your PR team gets a press release before the partnership even ships.
Treat-box monthly slot, partner drops, Dog of the Week sponsorships, IRL meetup activations in 7 cities. We design the program with you, then ship it.
The menu.
Your product is the centerpiece of one month's Treat Box. Every Esteemed+ holder + every free-mint user above 150 Pack Points gets it.
The Aoki '21 model. Co-designed product, our IP + your manufacturing, holders get first access, 7–14 day public follow-on. Profit split + Tanzania percentage.
Our highest-organic content series. One real holder dog featured each Saturday on the site + X + IG. Your brand presents.
Brooklyn, LA, London, Tokyo, Lisbon, Berlin, Toronto. Set up a sample table, give out product, photograph everyone's dogs. We bring the dogs. You bring the goods.
A trait we mint onto portal members' Doges if they prove a behavior (purchased your product, attended an event, completed a quiz). Permanent on-chain trait, brand-coded.
How it works.
Tell us your goal — awareness, sample-to-purchase, retention, retail-pull, charity. We tell you which of our programs fits and what we'd ship within 60 days.
We send a one-pager with the format, the timeline, the ask, the audience numbers, the cost or rev-share. No PowerPoint. Read it on your phone.
Simple letter of agreement, no lawyers needed for the first one. We co-design the activation, you ship samples, we run the campaign, the shelter gets a check.
DOG PEOPLE,
WAITING FOR YOU.
Most pet brands buy this audience on Meta for $200/head and lose them to attribution mush. We're a verified, dog-data-rich audience that's waiting for a brand to walk in with something good. Be that brand.